Man... I love LED lighting.
It takes me right back to the early 2000s when we'd all gather in the local parking lots after watching Fast and Furious to get our adrenaline pumping. These days, we get the pleasure of bringing that back to car culture through one of our largest clients at Wildlives Media - Horizon Brands.
Initially, we were brought on to work with their brand TYPE S on some low-level PR initiatives and to help them activate some of their investments in the Formula DRIFT series a couple years back. We had a blast working together.
From there, TYPE S expanded our scope to touch nearly everything marketing-related for the $100M+ brand while also leading their D2C initiative. We could build a whole deck of our success with TYPE S (and we have). Their leadership team really trusts us to get sh*& done, and get sh*& done we do.
Recently, we were given the keys to their SMS and Email programming and cooked up a generous amount of incremental revenue that had previously been left on the table.. but don't take our word for it.. the numbers speak for themselves.
TYPE S EMAIL & SMS SUCCESS METRICS.
3000% SMS list growth within 30 days of launching
Took an essentially non-existent SMS program and turned it around to earn $23k of incremental revenue in the first two weeks
1000% increase in email revenue
$30 ROAS on SMS
67% open rate on flows
+MORE.
CHEERS.
Reflecting on our journey, it's incredible to see how far we've come since those nostalgic days in the early 2000s. Through collaboration and trust, we've breathed new life into car culture and played a pivotal role in our client's growth. As we continue to push boundaries, we're excited about what the future holds for Wildlives Media and car enthusiasts everywhere. We hope you'll join us for the ride.
